Baseline Commerce Blog
Insights and updates from our team
70% faster pages with preloading LCP
Shopify preloading tactics for faster pages and higher CVR.
2025-12-22
Resource, Site speed, Preloading
The Revenue-First-Performance (RFP) guide
The 4 step framework to improve performance and revenue on Shopify
2025-12-19
Concept, Framework
Lazy loading videos for ecom
Lazy loading videos for ecom stores. Free code snippet included.
2025-12-04
Site speed, Video, Resource
Instantly Load Shopify Pages with Speculation Rules API
How to instantly load Shopify pages with the Speculation Rules API. Free code snippet included.
2025-11-03
Site speed, Shopify, Resource
Find the Apps That Kill Your Shopify Store Speed
Detailed instructions for using Chrome dev tools to diagnose issues on your site.
2025-09-24
Site speed, Tutorial
Improve site speed 34% lazy loading videos
How to improve site speed 34% lazy loading videos. Free code snippet included.
2025-08-27
Site speed, Video, Resource
Boost Site Speed 15% Cutting Render-Blocking Scripts
How to boost site speed 15% cutting render-blocking scripts. Free code snippet included.
2025-08-26
Site speed, Shopify, Resource
How to Add a Real-Time Performance Monitor to Your Shopify Store in ~2 min
How to add a real-time performance monitor to your Shopify store in ~2 min. Free code snippet included.
2025-08-19
Site speed, Shopify, Resource
Fix Your Slow LCP Score in 10 Minutes (Free AI Tool Inside)
Adding a delivery estimate to your PDPs. This tutorial will show you how to do it without a developer in 5 minutes.
2025-07-29
Site speed, Shopify, Resource
Increasing site speed by 20% using Shopify's image compression (free code snippet)
How to increase site speed by 20% using Shopify's impact compression. Free code snippet included.
2025-07-16
Site speed, Shopify, Resource
How to add Delivery Estimate on Shopify without a dev in 5 minutes
Adding a delivery estimate to your PDPs. This tutorial will show you how to do it without a developer in 5 minutes.
2025-05-04
CRO, Shopify, Tutorial